PACT: WeAct Role Model”
Descriptions:
Socio-cultural and structural challenges including the lack of family support and role models, a culture which does not promote entrepreneurship beyond small family businesses for women, and a small and fairly exclusive entrepreneurship network, have been described as barriers for Cambodian women to be successful as entrepreneurs. To break through these barriers, the WE Act project captured Women Entrepreneur Role Model videos and would roll out them as a campaign on social media, with the aim to highlight a very diverse group of inspiring Cambodian women entrepreneurs and people behind their inspiring stories. The campaign will consist of a series of videos to tell their stories, recommendations, practical tips, and most importantly how they overcome challenges throughout their journey.
Client:
Categories:
Documentary, Inspirational video
Project Period:
2020-2021
Videos:
Women Entrepreneur Role Models